Daisy - Reznor & Dr Dre's music streaming service

[The NZA]

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This week's issue of The New Yorker includes a long profile of Nine Inch Nails frontman Trent Reznor, who has shared some significant news about the projects he's working on. Reznor gave The New Yorker details about his partnership with the Interscope/Dr. Dre-affiliated Beats by Dre enterprise. ("It's probably not what you're expecting!", he said earlier this year.) He's helping to design a new music-streaming service, which is currently being called Daisy, and is set to launch early next year.

 

The service "uses mathematics to offer suggestions to the listener... [but also] would present choices based partly on suggestions made by connoisseurs, making it a platform in which the machine and the human would collide more intimately."

 

Comparing Daisy to Spotify, he told The New Yorker, "Here's sixteen million licensed pieces of music,’ they’ve said, but you’re not stumbling into anything. What's missing is a service that adds a layer of intelligent curation."

 

"That first wave of music presentation which felt magical, the one where the songs are chosen by algorithms that know who you listened to... has begun to feel synthetic."

 

He described Daisy as being "like having your own guy when you go into the record store, who knows what you like but can also point you down some paths you wouldn't necessarily have encountered."

 

the concept is pretty cool, and i can dig the shots taken on pandora/last fm's playlists too.