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‘AVENGERS 5’ will no longer be titled ‘THE KANG DYNASTY’ as Marvel has been making moves to minimize Kang after Quantumania underperformed


THR Article

 

 

 

 
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Marvel is also cleaning up the creative mess left in the wake of Jonathan Majors, the once-rising actor cast to play the lynchpin villain role in the next Avengers movies but who in December was found guilty of reckless assault in the third degree and harassment in a Manhattan court after a domestic incident with his ex-partner, a movement coach he met while working on Ant-Man and the Wasp: Quantumania. Marvel dropped Majors hours after the conviction and is rewriting those movies, which will now either minimize the character or excise him entirely. The first of the new Avengers movies, due out in 2026, was initially titled Avengers: The Kang Dynasty but will be getting a new title to remove the character's name, though sources say that even before Majors' conviction, the studio was making moves to minimize the character after Quantumania underperformed, grossing $476 million.

 

On the TV side, Marvel has been reorganizing its operations to allow for greater control from showrunners, a move made after the critical failure of the expensive Samuel L. Jackson spy series Secret Invasion, which sidelined executive producer Kyle Bradstreet after a year, with various creative factions vying for influence in his wake. The show had about 2.5 billion minutes of viewing over its six-week run, per Nielsen, in the bottom third of Marvel's live-action Disney+ offerings so far.

"The focus is internal this year," says one insider of all the tinkering going on behind the scenes.

 

 

 

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Execs are not calling it a reboot, not even a soft one, but more of a creative retooling. It's no secret that since the 2019 Avengers: Endgame, the company was asked to scale up in an unprecedented way to feed its fledgling streaming service, Disney+, then a top priority for Disney, which was in the thick of the streaming wars. First under the direction of Disney CEO Bob Iger and, later, his short-lived successor, Bob Chapek, Marvel expanded into TV series and animation, with the goal of the MCU becoming a place with a seemingly endless procession of year-round releases. It was an ask that proved too unwieldy to sustain.

"Some of our studios lost a little focus. So the first step that we've taken is that we've reduced volume," Iger said on a Feb. 7 earnings call. "We've reduced output, particularly at Marvel," in order to ensure "the films you're making can be even better."

 

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